Customers are no longer just consumers; they’re co-creators. They aren’t just passive members of an audience; they are active members of a community. They want to be a part of something; to belong; to influence; to engage they want it … Read More »
Tag Archives: Company Culture
Why Firing Your Top Individual Is The Best Thing You Can Do For Your Team
“A team should never be confused with a group of people who simply happen to work together”. That gem of wisdom was given to me by friend and mentor Evan Renaerts, a renowned coach, facilitator and mediator who is an … Read More »
Be Impeccable With Your Word
Negative thoughts are most commonly whispered. They happen at the water cooler, in the halls, at the pub, behind someone’s back. Once spoken, impossible to erase, they take on a life. Isn’t it strange that words we whisper in confidence … Read More »
The Most Successful Business To Come Out Of The Den
Corin Mullins and Brian Mullins are a husband and wife team that started Holy Crap cereal with $129 in 2009. They’ve grown the artisan cereal business in a few short years to an award-winning business success story. The gluten-free, vegan, … Read More »
Are You Interested In Peer Mentoring?
institute B recently hosted an Entrepreneur Mentoring Workshop led by Darrell Kopke in Toronto. The workshop has gotten rave reviews with people asking for more on-going support in the form of peer mentorship. Check out what one participant had to … Read More »
Being A Catalyst To Change
We sat down with Genevieve Ennis Hume to hear about their work in establishing international trade standards for conflict-free minerals and the impact it has on their business. Hume Atelier is a bespoke jewellery studio with clients centered in Vancouver, … Read More »
Risk-taking Is What Will Keep You In The Game
In this interview with Bryan Elliot, Seth Godin talks about how the notion of a job is fundamentally broken in our society. Jobs breed complacency, fear and resistance rather than curiosity, initiative, and risk-taking. Godin’s book “Poke the Box” challenges … Read More »
institute B Ontology Curriculum On-Line Courses
The iBOC is a resource for entrepreneurs, small business owners and business students to discover the Mindset, the Business Planning, and the Management Techniques required to build audacious businesses. As human beings, we have tremendous potential for audacity. Yet many … Read More »
Debunking the Culture Myth: An iB Intern Sets the Record Straight
If my experience here at institute B has taught me anything that I can take with me on my future adventures, it’s that the most important thing about working for, or starting a business is: Company Culture. But learning about … Read More »